The Time for Foursquare Marketing Is... Later? [STUDY]

The Time for Foursquare Marketing Is... Later? [STUDY]

MASHABLE.COM - While it’s always a good idea to look forward and broaden your marketing mix when it comes to technology, a new study shows that expecting a huge, at-scale ROI from such cutting-edge location-based services as Foursquare might be a bit premature.Research given to us today by marketing and tech firm Forrester shows that only a tiny stratum of the population is consistently using Foursquare. Only…

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