C.K. Prahalad Q&A: Lessons from the Bottom of the Pyramid | Triple Pundit: People, Planet, Profit
WWW.TRIPLEPUNDIT.COM - It’s been five years since the publication of “The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits,” the seminal work by C.K. Prahalad, a professor of corporate strategy at the Ross School of Business of the University of Michigan.The book combined a pragmatic framework with inspirational case studies to show companies how [...]
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