10 Tips for Getting Your CEO on Twitter - HarvardBusiness.org - tech4buziness

TECH4BUZINESS.POSTEROUS.COM - Once you've determined that your CEO is a good Twitter candidate, here are 10 practices and tools that can make you make your boss an effective Twitterer and thus open a new communications channel with your customers:Ease into it. Your CEO needs to get a feel for Twitter before tweeting. Set up an anonymous/pseudonymous account that follows a few dozen CEOs, public figures, friends and…

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