Study: 67% of consumers are more likely to buy from companies they follow on Twitter - Holy Kaw!
HOLYKAW.ALLTOP.COM - Social media might be trendy, but the question at the end of the day for many companies is whether it pays off. A new study by Chadwick Martin Bailey seems to suggest that it does. The research, for instance, finds that 51% of Facebook fans and 67% of Twitter followers are more likely to buy since connecting with the company on social media. Meanwhile, 60% of Facebook fans and 79% of Twitter…
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